Brand Manager

Brand Strategist (D2C Skincare)

Experience Required: 25 Years (D2C Preferred)

About Numour

Numour is building Indias first tech-powered, performance-first skincare brand.

We combine science, smart delivery systems, and sharp brand thinking to create skincare designed for Indian skin in the 30s and 40s.

We are not building a vanity brand.

We are building a profitable, durable D2C brand with strong language, strong differentiation, and deep consumer trust.

Who Were Looking For

Were looking for someone hungry.

Someone obsessed with brands.

Someone who wants to build not just execute.

This role is for a high-agency, ambitious Brand Strategist who understands D2C and wants to help shape how Numour speaks, shows up, and scales.

What Youll Do

• Own Numours brand voice, tone, and messaging
• Ensure consistency across social, website, ads, influencers, packaging, and launches
• Think full-funnel: discovery education trust conversion loyalty
• Work closely with founders, growth, and product
• Lead social and influencer strategy from a brand-first lens
• Shape campaign ideas and launch narratives
• Protect brand clarity while driving performance

Must-Haves

• 25 years experience in D2C (beauty/personal care preferred)
• Strong understanding of Instagram, YouTube, and digital ecosystems
• Sharp writing and messaging skills
• Ability to think brand + business together
• High ownership mindset
• Comfortable working in a fast-moving startup

Youll Thrive Here If You

• Think like a brand owner
• Care deeply about language and positioning
• Are ambitious and want real responsibility
• Want to build a category-defining skincare brand