Brand Executive

Location: Ahmedabad (On-site | Alternate Saturdays Off)

Compensation: Rs. 40K/month Max (based on experience & portfolio)

Not Rocket Science is a modern RTD protein brand focused on making everyday nutrition simple, clean, and accessible. We create ready-to-drink protein beverages designed for convenience without compromising on quality.

With a digital-first approach, were building a contemporary health brand where strong storytelling meets functional performance.

Were looking for a Brand Executive who understands content, creators, and culture.

You will play a key role in shaping how the brand shows up online with a strong focus on influencer collaborations and high-quality content execution.

• Plan and support execution of social media content across platforms
• Contribute ideas for reels, short-form videos, hooks, and storytelling formats
• Assist in creating content (captions, scripts, briefs) with a strong creative and trend-first approach
• Ensure consistency in brand voice, tone, and visual identity

• Identify and onboard relevant creators aligned with brand positioning
• Own day-to-day coordination with influencers (briefs, communication, timelines)
• Execute influencer campaigns across UGC, barter, and paid collaborations
• Ensure content quality and brand alignment across all creator outputs

• Track key metrics (engagement, reach, CTR, etc.)
• Identify what content works and support optimization of future content
• Stay updated on trends, formats, and competitor strategies

• Manage comments, DMs, and audience interactions
• Build a strong, consistent brand voice in all communication

• 13 years of experience in brand, social media, or digital roles
• Strong understanding of content, reels, and short-form video trends
• Hands-on experience or strong interest in influencer/creator collaborations
• Good creative judgment ability to identify what content will perform
• Strong communication and coordination skills
• Ability to work in a fast-paced startup environment with high ownership