Brand and Communication Specialist

ZEISS in India

ZEISS in India is headquartered in Bengaluru and present in the fields of Industrial Quality Solutions, Research Microscopy Solutions, Medical Technology, Vision Care and Sports & Cine Optics.

ZEISS India has 3 production facilities, R&D center, Global IT services and about 40 Sales & Service offices in almost all Tier I and Tier II cities in India. With 2200+ employees and continued investments over 25 years in India, ZEISS’ success story in India is continuing at a rapid pace. 

Further information at ZEISS India.

As Brand and Communications Specialist, you will be responsible for the planning, execution and monitoring of brand, product and digital marketing campaigns in ZEISS India Marketing function. You will be accountable for wing to wing process of understanding campaign objectives, planning, creating and executing the marketing campaigns while continuously improving marketing processes and business outcomes. The successful candidate will have a passion for collaboration with horizontal marketing, product teams and all other relevant stakeholders.
 

This role is essential for building brand equity, ensuring cohesive and effective communication, and maximizing the impact of trade shows and events, ultimately supporting the organization’s growth and visibility in the ophthalmic market.

• 3-5 years of experience in marketing communications, preferably in Healthcare/Pharma/Med-tech industry/Creative agencies in healthcare domain
• Experience in social media marketing– organic and paid campaigns, web/digital content marketing, SEO, SEM, and other digital platforms
• Degree in Marketing, Communications or related field

Your ZEISS Recruiting Team: