Associate Marketing Manager - Child Nutrition

Abbott

5 - 10 years

Mumbai

Posted: 12/1/2024

Job Description

     

JOB DESCRIPTION:

Contribute strategically to develop the ethical marketing plans for the year and lead execution for the same

Developing marketing and GTM plans for new launch and existing brands

Independently drive market shaping initiatives by focusing on execution of HCP (healthcare professional) education and promotion plans

Formulation of communication development for healthcare practitioners in coordination with creative agency

Building strong marketing programs to engage HCPs effectively. Execute with help of cross functional teams. Tracking and measuring the impact of the Marketing Programs.

Responsible to drive evaluate newer indications/opportunities to expand and grow business through continuous collaboration with ethical sales team

Ensure complete compliance to ethics & compliance SOPs, including timely submission of completed documents

Liaise with Market Research agencies to gather insights from consumers / Healthcare Practitioners to support Brand strategies and track Brand equity with consumers / HCPs

Independently handle overall brand projects to ensure marketing programs are driven consistently and in a high quality manner.

     

The base pay for this position is

N/A

In specific locations, the pay range may vary from the range posted.

     

JOB FAMILY:

Product Management

     

DIVISION:

ANI International Nutrition

        

LOCATION:

India > Mumbai : BKC Building

     

ADDITIONAL LOCATIONS:

     

WORK SHIFT:

Standard

     

TRAVEL:

Yes, 50 % of the Time

     

MEDICAL SURVEILLANCE:

Not Applicable

     

SIGNIFICANT WORK ACTIVITIES:

Continuous walking for prolonged periods (more than 2 hours at a time in an 8 hour day)

     

     

     

About Company

Abbott is a global healthcare company developing medical devices, diagnostic tools, nutritional products, and medicines. It focuses on improving health outcomes across areas like heart disease, diabetes, and infectious diseases, with a strong emphasis on research and innovation.

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