Associate Manager - Digital

We are looking for a results-driven Digital Marketing Executive with 34 years of hands-on experience to plan, execute, and optimize digital marketing campaigns across multiple platforms. The ideal candidate should be creative, analytical, and up-to-date with the latest digital marketing trends and tools.

Key Responsibilities

• Plan and execute digital marketing campaigns across Google Ads, social media, email, and SEO
• Manage and optimize paid campaigns (Google Ads, Meta Ads, LinkedIn Ads, etc.)
• Develop and implement SEO and content strategies to increase organic traffic
• Analyze performance using tools like Google Analytics, Search Console, and ad dashboards
• Manage social media presence and campaigns across platforms
• Coordinate with content, design, and sales teams to align marketing efforts
• Conduct keyword research, audience targeting, and A/B testing
• Monitor campaign budgets and ensure ROI-driven execution
• Prepare regular performance reports and insights for management
• Stay updated with emerging digital marketing trends and best practices

Required Skills & Qualifications

• Bachelors degree in Marketing, Business, or a related field
• 34 years of proven experience in digital marketing
• Strong knowledge of SEO, SEM, PPC, and social media marketing
• Experience with Google Ads, Meta Business Manager, and marketing automation tools
• Proficiency in Google Analytics, Search Console, and keyword research tools
• Basic understanding of HTML, CMS platforms (WordPress), and email marketing
• Strong analytical, communication, and project management skills