Login Sign Up
🔔 FCM Loaded

Associate Director Strategy

Omnicom Media

5 - 7 years

Mumbai

Posted: 20/03/2026

Getting a referral is 5x more effective than applying directly

Job Description

We are Hiring | Associate Director Strategy | Mumbai


Experience Required:

35 years of experience in integrated media strategy, with strong exposure to digital, data-led planning, and omnichannel media ecosystems.


Role Overview:

This role will be responsible for driving integrated media and communication strategy for key business portfolios. The individual will work closely with cross-functional teams to deliver insight-led, data-driven strategies that enable effective consumer engagement and measurable business outcomes.


Key Responsibilities:

  • Lead integrated media planning and digital strategy across brands, aligning with business objectives and campaign goals.
  • Develop strategic narratives around campaign performance, consumer insights, and evolving media landscapes.
  • Support data-driven targeting and audience strategies using market insights and segmentation approaches.
  • Assist in media mix planning, budget allocation, and identifying the most effective channels across target groups.
  • Drive campaign performance tracking and optimisation, focusing on key metrics such as efficiency and effectiveness.
  • Contribute to omnichannel planning across Digital, Social, TV, OOH, Print, Audio, and OTT platforms.
  • Collaborate with internal teams, analytics partners, and media platforms to execute innovative and effective solutions.
  • Stay updated on emerging media trends and bring new ideas to enhance planning approaches.


Key Skills & Expertise:

  • Strong understanding of integrated media strategy and planning fundamentals.
  • Good grasp of digital media, performance marketing, and analytics.
  • Ability to translate data and insights into actionable recommendations.
  • Exposure to omnichannel planning and campaign execution.
  • Strong communication and stakeholder management skills.
  • Ability to work in a fast-paced environment with multiple stakeholders

Services you might be interested in

Improve Your Resume Today

Boost your chances with professional resume services!

Get expert-reviewed, ATS-optimized resumes tailored for your experience level. Start your journey now.