Associate Director - Sales, mDSP

Designation: Associate Director - Sales

Office Location: Gurugram

Position Description: Affle is looking for a results-driven Manager – Sales to join our dynamic advertising sales team. This role is critical in supporting revenue growth by driving client acquisition, nurturing key accounts, and executing performance-driven media campaigns. The ideal candidate will bring a strong understanding of the digital advertising and programmatic ecosystem, along with the ability to work cross-functionally to deliver measurable business impact.

Primary Responsibilities:

• Drive media and platform sales for Affle’s performance marketing and programmatic solutions to advertisers, agencies, and app-first/e-commerce clients.
• Support and execute sales strategies aligned with revenue goals.
• Lead outreach and business development efforts to onboard new clients while maintaining strong relationships with existing accounts.
• Collaborate with senior team members to develop proposals, pitch presentations, and campaign solutions.
• Manage the full sales cycle including prospecting, pitching, negotiation, deal closure, and post-sales coordination.
• Track and analyze campaign performance metrics to ensure delivery against KPIs and optimize results.
• Work closely with partners such as DSPs, SSPs, and ad exchanges to enhance campaign reach and efficiency.
• Coordinate internally with marketing, operations, finance, and legalto ensure smooth campaign execution and compliance.
• Stay updated on the latest trends in ad tech, mobile advertising, and consumer behavior.
• Share client feedback with internal teams to enhance offerings and improve service delivery.

Required Skills:

• MBA or equivalent qualification preferred.
• 8-12 years of experience in digital advertising/media sales, preferably in programmatic or mobile/performance marketing.
• Strong knowledge of ad tech concepts including DSPs, SSPs, RTB, and performance marketing.
• Proven track record of achieving revenue targets and managing client relationships.
• Strong communication, presentation, and interpersonal skills.
• Analytical thinker with the ability to derive insights from campaign data.
• Self-motivated, agile, and able to thrive in a fast-paced, team-oriented environment.
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Work Environment Details:

About Affle:

Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. While Affl e's Consumer platform is used by online & offline companies for measurable mobile advertising, its Enterprise platform helps offline companies to go online through platform-based app development, enablement of O2O commerce and through its customer data platform.

Affle India successfully completed its IPO in India on 08. Aug.2019 and now trades on the stock exchanges (BSE: 542752 & NSE:AFFLE). Affl e Holdings is the Singapore based promoter for Affle India and its investors include Microsoft, Bennett Coleman &Company (BCCL) amongst others.

For more details: www.affle.com

About BU (mDSP):

mDSP is an intelligent programmatic platform designed to fuel full-funnel business growth in the privacy-first era across iOS and Android platforms. The platform’s holistic mobile marketing solutions help marketers acquire and retarget their audiences and prioritize incremental lift. With inclusive access to all traffic and attribution types, including SKAN and iOS, the platform enables marketers to exceed their campaign goals in the Privacy Era.

For more details, please visit: https://mdsp.co/