Assistant Store Manager

Job Summary

The Assistant Manager (AM) Retail will manage one of CAVAs Exclusive Brand Outlet (EBO). The role focuses on driving sales, ensuring brand standards, managing store operations, and coordinating with two Retail Executives to deliver a consistent and high-quality customer experience aligned with CAVAs fashion apparel positioning.

Key Responsibilities

1. Sales & Business Performance

• Assist in achieving monthly and annual sales targets.
• Monitor daily sales performance and take corrective actions when required.
• Promote upselling and cross-selling to maximize revenue.
• Ensure adherence to CAVAs pricing, discount, and promotion policies.

2. Store Operations

• Support smooth day-to-day store operations including opening and closing procedures.
• Ensure compliance with company SOPs, audit standards, and safety guidelines.
• Manage cash handling, billing accuracy, and daily sales reconciliation.
• Coordinate with warehouse/logistics for stock replenishment and transfers.

3. Team Management & Training

• Lead and manage the store team consisting of 2 Retail Executives.
• Plan duty rosters, weekly offs, and leave management.
• Assign daily sales targets and responsibilities to executives.
• Train team members on product knowledge, customer engagement, and selling techniques.
• Monitor performance and provide regular feedback.
• Ensure discipline, attendance, and adherence to company policies.

4. Customer Experience

• Ensure exceptional customer service aligned with CAVA brand standards.
• Handle customer complaints, returns, and exchanges professionally.
• Build long-term customer relationships and encourage repeat business.
• Maintain high store hygiene and ambiance standards.

5. Visual Merchandising & Brand Presentation

• Ensure visual merchandising guidelines are followed as per brand standards.
• Monitor product displays, mannequins, and window setups.
• Coordinate with VM teams for new launches and seasonal collections.

6. Inventory Management

• Assist in stock planning, stock audits, and shrinkage control.
• Ensure accurate inventory records and proper stock rotation.
• Minimize loss, damage, and pilferage within the store.

7. Reporting & Coordination

• Prepare and share daily/weekly sales and operational reports.
• Coordinate with HO teams (HR, Accounts, VM, Operations) as required.
• Support the Store Manager in implementing company initiatives and policies.

Key Skills & Competencies

• Strong sales and customer service orientation
• Excellent verbal and written communication skills
• Ability to communicate effectively with customers, team members, and head office teams
• Good leadership and team-handling skills
• Knowledge of retail operations and fashion apparel trends
• Effective interpersonal skills
• Problem-solving and decision-making ability
• Basic computer knowledge (POS systems, MS Excel, email)

Qualifications & Experience

• Graduate in any discipline (preferred)
• 24 years of experience in retail fashion/apparel
• Prior experience as Senior Sales Executive or Floor Manager is an advantage
• Languages: English and Kannada are mandatory; Hindi is preferred

Working Conditions

• Rotational shifts including weekends and holidays
• Standing for extended periods
• Fast-paced retail environment