Assistant Manager || Consumer Product || Gurgaon

Job Description

Job Description

Designation: Assistant Manager

Role: Category -Consumer Product

Department: Epharmacy

Location: Gurgaon

About Tata 1mg

Tata 1mg is a trusted health partner for end consumers and large institutions. Our Mission is to make healthcare understandable, accessible and affordable for all Indians. Over the past three years, we've worked to build a healthcare platform that guides customers to the right and affordable care. Today, Tata 1mg is present in 1000+ cities- And we're just getting started. Leading the chart as one of the top consumer health platforms through ePharmacy, eDiagnostics, e-consult and offline stores, Tata 1mg has delivered over 15M ePharmacy orders, 2M eDiagnostics orders & 1M+ organic users/day in 2022 and we are just getting started. Our strongest asset is our 6400+ people enabling us to deliver on our mission consistently.

Know more about us: https://www.1mg.com/aboutUs

Brief about the Team;

The Category team drives end-to-end ownership of the VMS portfolio, overseeing P&L, strategy, and innovation. They lead market research, new product development, competitive benchmarking, and performance tracking, while collaborating cross-functionally to ensure timely, high-impact launches aligned with consumer trends and business goals across digital and offline channels.

What will you do

• Own and manage the full P&L for the VMS category

• Develop and execute a long-term category roadmap aligned with consumer trends and market dynamics

• Define GTM strategy, pricing architecture, and positioning for each product launch

• Lead new product development in collaboration with R&D, Regulatory, and Sourcing

• Benchmark global formulations, formats, and delivery systems

• Conduct detailed market mapping and consumer segmentation

• Leverage analytics tools and surveys to derive actionable insights

• Run consumer feedback loops to validate product-market fit

• Track and analyze competitors across pricing, content, and product formulation

• Identify portfolio gaps and innovation opportunities

• Monitor sales, margins, and velocity across online and offline channels

• Partner with Growth and Marketing teams to drive campaign performance

• Optimize product mix to maximize revenue and customer LTV

What we are looking for

• 3-6 years of experience in category management, product management, or strategy roles

• Strong understanding of the VMS/health & wellness/FMCG/D2C space

• Proven experience in P&L ownership and business growth

• Analytical mindset with comfort in using data to drive decisions

• Demonstrated ability to lead NPD and launch new products

• Experience in conducting consumer research and using insights tools

• Familiarity with competitor benchmarking and pricing analysis

• Excellent cross-functional collaboration and project management skills

• Passion for innovation, consumer-centric thinking, and building differentiated products

Why Join Us?

Tata 1mg provides one of the most exciting and high-growth environments to work. You get the added benefit of working in a prestigious legacy brand like Tata and a highly dynamic and versatile startup like 1mg. Being an integral part of the customer experience team will provide a great opportunity to scale up a business to great heights by leveraging the existing capabilities of Tata 1mg.

Disclaimer

Tata 1mg is proud to be an Equal Opportunity Employer. All employment decisions at Tata 1mg shall be made without discrimination, harassment or less favorable treatment of any employee or job applicant, either directly or indirectly, on the grounds of age, color, physical ability, ethnic origin, nationality, religion, gender, family status, marital status, prenatal status, gender reassignment, or sexual orientation. All employment decisions are based on business needs, job requirements, competence and merit.