Assistant Manager- Sales, mDSP

Designation: Assistant Manager/Manager - Sales

Location: Bangalore

Position Description: We're on the hunt for a sharp, results-driven Sales professional to bolster our mobile and Connected TV (CTV) user acquisition efforts. If you thrive on forging new business relationships within the AdTech space, this role at mDSP is for you. You'll be at the forefront of driving significant app growth for our clients by leveraging mDSP's cutting-edge programmatic platform. While you'll own the client acquisition journey, our senior team will be there every step of the way to ensure successful closures and exceptional ongoing service.

Responsibilities:

• Cultivate and nurture deep relationships with assigned advertisers, serving as their trusted advisor and advocate primarily in India, and internationally, with no major geographical limitations.
• Connect with prospects through proactive outreach via cold calls, emails, social messaging, and videos to generate new meetings and opportunities.
• Serve as the go-to expert for programmatic advertising, providing valuable guidance and support to clients on mobile and CTV user acquisition strategies.
• Conduct regular business reviews to discuss client goals, product updates, market trends and performance metrics, fostering open and transparent communication.
• Facilitate client product feature requests with the internal product team, ensuring client needs for advanced solutions like AI-driven audience intelligence and dynamic creative optimization are effectively communicated and addressed.
• Prepare compelling decks and proposals, organize product demos, and present mDSP's holistic mobile marketing solutions to prospects.
• Own and consistently exceed monthly sales targets, driving significant revenue growth and achieving quarterly business goals.

Required Skills:

• 2-4 years of proven sales management experience in performance marketing, demonstrating a strong track record of success in user acquisition or retargeting.
• Exceptional organizational skills and the ability to manage multiple responsibilities effectively, while maintaining a high level of attention to detail.
• Strong understanding of digital marketing principles, with significant experience in mobile and programmatic advertising being a distinct advantage. Experience with CTV advertising is a major plus.
• Open-mindedness, flexibility, positivity, and a curious approach to problem-solving, especially in adapting to the evolving privacy-centric landscape.
• Proven ability to drive revenue growth and achieve quarterly business goals, demonstrating a strong understanding of business metrics and KPIs
• Excellent written and verbal communication skills, capable of effectively conveying complex information about ML-powered programmatic platforms and various Ad formats to clients and internal stakeholders.
• A collaborative spirit and adaptability to a growing company, working effectively with cross-functional teams to achieve shared objectives.
• A strong interest in online advertising, particularly in the rapidly growing Indian market (Tier 2 and 3 cities, vernacular strategies), and a drive for success, coupled with a passion for helping clients achieve their marketing goals.
• Monthly/Quarterly travel will be required.

Work Environment Details:

About Affle:

Affle is a global technology company with a proprietary consumer intelligence platform that delivers consumer recommendations and conversions through relevant Mobile Advertising. The platform aims to enhance returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud. Affle powers unique and integrated consumer journeys for marketers to drive high ROI, measurable outcome-led advertising through its Affle2.0 Consumer Platforms Stack which includes Appnext, Jampp, MAAS, mediasmart, RevX, Vizury and YouAppi.

Affle 3i Limited successfully completed its IPO in India and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle 3i Limited, and its investors include Microsoft, and Bennett Coleman & Company (BCCL) amongst others.

For more details: www.affle.com

About BU

mDSP: mDSP, powered by Affle, is an intelligent, ML-driven programmatic platform designed to fuel full-funnel business growth across both iOS and Android platforms. Our holistic mobile marketing solutions empower marketers to acquire and retarget their audiences, prioritizing incremental lift and optimizing ad spend. We offer inclusive access to all traffic and attribution types, ensuring robust measurement and compliance.

mDSP differentiates itself through:

• AI-Driven Audience Intelligence: Access to mobile-first personas and pre-defined interest segments across a vast network of connected devices (over 2.8 billion) for precise targeting.
• CTV User Acquisition: Go beyond reach on CTV ads, leveraging programmatic measurability to drive conversions through over 30 million households accessible via mDSP in India.
• Privacy by Design: Emphasizing behavioral data sharing and contextual signals for optimization.
• Strategic In-House Creative Studio: Providing dynamic creative optimization leveraging AI and product feeds, versatile ad formats (native, video, banners) and in-house creative strategy and support.
• Real-Time Optimization & Transparency: Maximizing efficiency by optimizing campaigns, audiences, and creatives in real-time, with complete campaign visibility.
• Extensive Audience Reach: Connecting with over 400 million users across Tier-2 and Tier-3 cities in India, emphasizing a "Beyond India, Into Bharat" strategy with vernacular creatives and geo-targeting.

For more details: https://mdsp.co/