Position Title - Area Sales Manager-Retail
Location- Chennai (Will be accountable for Entire TN)
Total Experience -3 to 10 Years.
Languages - English / Tamil (Preferred)
Qualification - MBA (Full Time is Compulsory)
Reporting to the Administrative to Zonal Sales Manager / Functional Reporting to Head-Retail.
Direct Reporting - 4 (On Roll)
Industry- Consumer Durable /FMCD/ Luggage/Electrical (Lighting)/Apparel / Retail.

Key Responsibilities:-

Sales

Monitoring the sales on a day-to-day basis
Ensuring the Primary target/ is equivalent to retail figures
Ensuring primary and secondary target achievement by reviewing store-wise performance and updating TSOs and making an action plan for the same
Ensuring new launches reach the market and other branches
Ensuring store planogram and merchandising is done as per the season and offer
Monitoring effective use of POP materials along with Cos products prominently displayed at all retail shops
Store upgradation and rectification from time to time
Working with Field Forces in the Market
Providing effective customer service
Business development and cold calling to meet with potential customers
Co-coordinating with the Branch Head/Commercial on a day-to-day basis in terms of getting the right product and dispatch of goods to respective franchises and branches

Cost Control

Control on payment-outstanding
Ensuring timely payment from the franchise as per the stipulated time given to them
Control on journey plan for the Field Force to reduce expenditure while covering the maximum territory

Promotional Activities

Monitoring Schemes in Retail Trade
Monitoring and implementing successful promotional activities from time to time
Implementation of company initiatives with third-party tie-ups, and institutional tie-ups and plan for activities to increase sales
Monitoring competitor activity and preparing a report (end of the year)

Subordinate Development

Remarks-

Area Sales Manager-Retail