Job Title - Area Sales Manager- FMCG

Office Location - Mira Road, Mumbai

Regions - Mumbai & Navi Mumbai

Work Location - Different Sites

Wording Days : 6 Days Working

Website: www.asmitagroup.com

Key Responsibilities

Modern Trade (MT):

Develop and implement sales strategies for modern trade accounts (large-format retail chains, supermarkets, e-commerce, etc.).
Negotiate and manage terms with key accounts including listings, margins, promotions, and visibility.
Build strong relationships with category managers, buyers, and modern trade partners.
Monitor and analyse sales performance, market trends, and competitor activities to identify opportunities.
Ensure timely execution of in-store activations, promotions, and merchandising.

Exports:

Identify, develop, and manage international markets and distributors for FMCG products.
Handle export documentation, compliance, and coordination with logistics/shipping partners.
Expand presence in targeted countries through partnerships, trade fairs, and distribution networks.
Achieve sales targets and ensure profitability in export markets.
Ensure compliance with international quality, packaging, and regulatory standards.

General:

Achieve monthly, quarterly, and annual sales targets across both channels.
Lead and mentor a sales team for effective execution.
Work closely with marketing, supply chain, and finance teams to ensure smooth operations.
Prepare regular sales reports, forecasts, and presentations for management review.

Required Skills & Experience

Education: MBA/PGDM in Sales & Marketing (preferred) or Graduate with strong FMCG background.
Experience: Minimum 8 to 10 years in FMCG sales with significant exposure to modern trade and export markets.
Must have established relationships with Dmart, Reliance, and other modern trade accounts.
Strong negotiation, key account management, and distributor handling skills.
Knowledge of export procedures, documentation, and compliance.
Excellent communication, leadership, and relationship-building abilities.
Ability to work under pressure and achieve ambitious sales targets.

Area Sales Manager