AM/DM, New Music (Tamil & Malayalam)

Job Responsibility: Content (Tamil & Malayalam Non-Film)

• Identify, scout, and onboard emerging and established artists in the non-film music space (Tamil & Malayalam)
• Conceptualize and commission original singles & albums.
• Collaborate with Composers, lyricists, Singers and Music producers to develop creative concepts.
• Manage end-to-end production: from song conceptualization, recording, Video Production and mixing/mastering to release.
• Coordinate with studios, music directors, video producers, and creative teams for timely project delivery.
• Ensure adherence to budgets, timelines, and quality standards.
• Work with marketing and digital teams to plan release strategies, PR campaigns, and artist showcases.
• Stay updated on digital trends, streaming analytics, and audience engagement data.
• Maintain relationships with artist managers, music directors, lyricists, and Singers.
• Achieve return on investment (ROI) in line with targets