AJO Developer

Experience-5-10 yrs

Location- Chennai, Hyd, NCR, Kolkata, Bangalore, Pune

Desired Competencies (Technical/Behavioral Competency)

Experience with other analytics platforms like Google Analytics, Tableau, or Power BI. Familiarity with real-time data integration and identity resolution in AEP. Knowledge of privacy and data governance standards. 3+ years of experience working with Adobe Journey Optimizer (AJO)

SN Responsibility of / Expectations from the Role

1 1. Solution Design and Implementation Collaborate with stakeholders to understand business objectives and translate them into AJO solutions. Design and implement AJO capabilities, including data ingestion, data modeling, segmentation, and journey orchestration. Configure AJO events, triggers, automations, actions, and message delivery channels. 2. Data Management and Integration Build and configure data schemas in AEP, ensuring proper mapping of classes, field groups, identities, and attributes. Apply data quality rules, validate data accuracy, and ensure proper data synchronization. Leverage AEP APIs and SDKs, including WebSDK, to integrate data from multiple systems. 3. Personalization and Testing Build and deploy omni-channel personalization strategies using AJO. Implement A/B testing to optimize customer journeys and experiences. Create and deliver personalized offers and messages across email, SMS, push notifications, and other channels. 4. Tagging and Analytics Utilize Adobe Tagging with WebSDK to track and analyze customer interactions. Ensure data classification, retention, and privacy compliance within all tagging and analytics workflows.