AI-Equipped Lead Generation Specialist
Payomatix Technologies
5 - 10 years
Delhi
Posted: 12/12/2025
Getting a referral is 5x more effective than applying directly
Job Description
PayAgency is a global high-risk payment solutions provider specializing in industries such as gaming, forex, crypto, travel, adult, and high-risk eCommerce. We power merchants, PSPs, and fintech companies with multi-acquirer routing, white-label PSP setups, payment orchestration, fraud prevention, and stable high-risk acquiring.
Were expanding fast, and were looking for a smart, AI-driven lead generation specialist who can leverage automation + creativity to bring in high-quality prospects across global markets. If you love AI tools, data-driven prospecting, and the thrill of filling a pipeline with qualified opportunities this role is for you.
Position Overview
As the
AI-Equipped Lead Generation Specialist , your role is to use advanced AI tools, scraping platforms, automation systems, and intelligent workflows to identify, qualify, and generate leads for PayAgencys sales team. You will be responsible for filling the pipeline with
high-risk merchants, PSP partners, fintech companies, and referral networks .
Your work directly fuels revenue, merchant acquisition, and partnerships making you one of the most critical members of the growth engine.
Key Responsibilities
1. AI-Driven Lead Generation
Use GPT-based agents, scraping tools, automation workflows, and custom prompts to identify high-quality leads. Build targeted lists across industries like
gaming, forex, crypto, adult, nutra, high-risk eCom, travel , etc. Extract data from LinkedIn, directories, databases, events, and online communities using ethical automation. 2. Qualification & Enrichment
Analyze merchant websites, traffic types, risk levels, and business models. Use AI to enrich each lead with: Contact information Company profile Estimated volumes Risk category Potential synergy with PayAgency 3. Outreach Preparation
Work with sales reps to craft personalized AI-written outreach emails. Create segmentation buckets based on: Industry Volume Region Pain points (approvals, settlements, chargebacks, compliance, etc.) 4. Database Management
Maintain clean, organized CRM records. Ensure leads are categorized correctly (merchant / PSP / white-label / referral). Update statuses, enrich profiles, and support handovers to Account Executives. 5. Reporting & Optimization
Track lead volumes, conversion rates, response rates, and campaign performance. Use AI and analytics tools to refine targeting and improve lead quality. Suggest new verticals, territories, or acquisition channels.
What Success Looks Like
Consistent weekly lead numbers
delivered to the sales team. High-quality, verified contacts
with clear business descriptions and relevance. Increased
merchant closures ,
PSP partnerships , and
white-label deals
due to your lead flow. Efficient use of AI tools to automate 6080% of manual processes. Proactive scouting of new sectors and emerging high-risk categories.
Required Skills & Experience
Technical & AI Skills
Experience using AI tools (ChatGPT, Claude, Perplexity, LLM agents). Knowledge of scraping tools (Apollo, Clay, Lusha, PhantomBuster, Octoparse, etc.). Familiarity with CRM platforms (HubSpot, Pipedrive, Zoho). Ability to create automation workflows using tools like Make, Zapier, n8n, Bardeen. Lead Gen Expertise
24 years in lead generation, growth, SDR/BDR, or demand gen roles. Experience in fintech or high-risk industries is a
strong plus . Understanding of merchant payment flows, risk categories, and compliance is preferred. Soft Skills
Extremely detail-oriented and organized. Highly analytical and data-driven. Capable of working independently in a fast-paced remote environment. Strong communicator with a proactive, figure it out mentality.
Preferred Experience (Nice to Have)
Exposure to high-risk payment processing: gaming, forex, crypto, nutra, etc. Knowledge of merchant underwriting & KYC/KYB basics. Understanding of affiliate networks or PSP/acquirer ecosystems. Basic understanding of APIs, payment gateways, payment orchestration. Why Join PayAgency?
Work in one of the most dynamic, profitable niches of fintech. Use cutting-edge AI tools daily we encourage innovation. Remote-first team, global culture. Fast career growth based on performance. Opportunity to work closely with leadership and shape the companys expansion.
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