AEP Arch/ RTCDP

RT-CDP Specialist (Real-Time CDP)

Responsibilities

• Configure real-time profiles, segments, and audience definitions.
• Manage schema mapping, identity resolution, and consent enforcement.
• Onboard and integrate new data sources into RT-CDP.
• Activate audiences across destinations (CRM, DSPs, ad platforms).
• Optimizeaudience segmentation for scale and accuracy.
• Troubleshoot identity stitching and activation delivery issues.

Skills & Qualifications

• Strong hands-on experience with Adobe RT-CDP.
• Knowledge of XDM schemas, profile stitching, and governance.
• Familiarity with marketing platforms (Meta, Google, CRM systems).
• Understanding of privacy, consent, and data governance requirements.