Video Editor - Meta Ads

About the Role :

We are hiring for one of India's fastest-growing premium kids' essentials brands, building bold, design-led products across lunchboxes, bottles, bags and tableware products kids love and parents trust, each one engineered around child-first safety and design.

The Role:

Cut content that converts and own the creative engine behind our brand's performance on Meta.

We're looking for someone who lives in the edit who watches the first 2 seconds of every ad obsessively, who knows why one hook converts and another doesn't, and who can turn raw UGC footage from real parents into scroll-stopping content that makes people stop, watch and buy.

Great editing is not a nice-to-have here. It's how we grow.

What You'll Own:

Meta Ads Editing: End-to-end editing of Meta ad creatives Reels, Stories and feed videos across cold, warm and retargeting audiences. Own the cut from raw footage to final export; you know aspect ratios, safe zones, caption placement and audio levels in your sleep.

UGC Cuts: Turn raw UGC footage from parent creators, influencers and in-house shoots into high-performing ad creatives. Identify the best moments, build narrative arcs in 1530 seconds, and make authentic content feel polished without losing the realness that makes it work.

Hook & Creative Testing: Work with performance marketing to build a structured creative testing pipeline. Cut multiple hook variations from the same footage, create thumb-stop iterations, and help identify winning patterns from data a great edit is a hypothesis, not a final answer.

Creative Library & Templates: Build and maintain a structured library of high-performing cuts, b-roll, hooks and transitions. Create reusable templates for quick-turnaround content seasonal campaigns, launches and sale events.

Briefing & Coordination: Work with brand, growth and category teams to translate what needs to be communicated into a creative brief you can execute. Manage shoot days, coordinate with creators for UGC briefs, and ensure raw footage comes in brief-ready and usable.

Trend & Platform Fluency: Stay ahead of what's working on Meta and Instagram formats, sounds, hooks, editing styles and audience behaviour. Proactively bring new creative formats to the team before they become mainstream.

Who You Are:

Obsessed with the edit: you notice the cut, the timing, the audio sync and can articulate why an ad works, commercially as well as aesthetically.

You understand performance: you know the difference between content that looks good and content that converts, and you've used CTR and hook-rate data to change how you cut.

Fast and dependable: you turn around 510 quality cuts a week without corners being cut; deadlines aren't suggestions.

You have brand taste: you can tell what fits a premium kids' brand and what doesn't and you push back when it matters.

13 years editing experience with a strong portfolio of Meta/Instagram ad creatives and UGC cuts; proficient in Premiere Pro, CapCut or DaVinci Resolve.

What We Won't Compromise On :

• Hook quality: the first 2 seconds determine everything; every creative ships with a deliberate, tested hook.
• Brand safety: every ad speaks to children and parents tone, imagery and messaging stay warm, trustworthy and premium.
• Output volume: performance creative is a volume game; you ship multiple cuts a week, consistently and fast.

What You Get :

• Direct access to performance data see exactly how your edits perform and iterate fast.
• Creative ownership at a brand people genuinely love your work reaches 1.5 lakh+ families.
• A fast-moving team where great creative is taken seriously, not just ticked off a list.
• Room to grow into a creative lead as we scale our content and performance engine.