Senior Web Developer - e-commerce / Shopify

Job Description & Job Specification

Senior Web Developer WordPress & Shopify eCommerce Specialist

Position Senior Web Developer eCommerce / Shopify & WordPress

Engagement Type Project-Based Contract / Full Time

Experience Required 812+ Years in Web Development; 5+ Years in Shopify & WordPress

Primary Project WordPress-to-Shopify Migration & eCommerce Build-Out

Reporting To Project Lead / Client Stakeholder

Work Mode Remote / Hybrid (as applicable)

1. Position Summary

MinoriLabs is seeking a highly skilled, self-directed Senior Web Developer with deep expertise in Shopify eCommerce development and WordPress to lead a full-scope website migration and storefront build for one of our key clients.

The selected developer will convert an existing WordPress site into a fully functional, launch-ready Shopify eCommerce storefront. This is a high-visibility project requiring someone who can work with minimal oversight, deliver professional-grade output, and ensure the final site is technically sound, visually engaging, and optimized for conversions.

The right candidate brings strong end-to-end ownership from technical architecture and development through testing and launch and communicates proactively with stakeholders throughout.

2. Project Scope & Key Deliverables

This role is centered on the following project objectives:

2.1 WordPress-to-Shopify Migration

Migrate all existing site content from WordPress to Shopify, preserving design intent and content integrity.

Maintain URL structures, redirects, and SEO signals throughout migration.

Reuse existing site content as-is (Phase I scope); no content rewrites required.

2.2 eCommerce Build-Out

Configure a fully functional Shopify storefront with product listings, PDPs (Product Detail Pages), and collections.

Integrate base MSRP equipment pricing sourced from a sister website owned by the client.

Configure shipping settings and rates mirroring the clients existing website.

Implement payment system options consistent with the clients existing setup, including:

Bills & Coins Only

Credit Card Reader AND Bills & Coins

2.3 Site Nomenclature & Standardization

Apply site nomenclature communalization per client direction and brand guidelines.

Ensure consistent terminology, labeling, and navigation conventions across all pages.

2.4 Real-Time Channel Partner Pricing Display

Develop or integrate a solution to scrape and display real-time pricing from the clients channel partner pages on relevant PDPs, including:

Sams Club

BJs Wholesale Club

Quill

Webstaurant Store

Additional channel partners as agreed

This feature requires careful architecture planning; the developer will propose a technically sound, compliant, and maintainable approach in collaboration with the client.

2.5 UX, Performance & Conversion Optimization

Deliver a visually engaging, responsive storefront providing an exceptional user experience across desktop and mobile.

Ensure the site is technically sound: fast-loading, accessible, and cross-browser compatible.

Optimize layout and page flow to drive site conversions.

3. Roles & Responsibilities

3.1 Discovery & Architecture

Review the existing WordPress site structure, content, and functionality.

Propose a clear technical migration and build approach, including the channel partner pricing integration strategy.

Define and align on scope, milestones, and delivery timeline with the client.

3.2 Design & Front-End Development

Build or customize a Shopify theme to match intended visual design and brand standards.

Develop responsive layouts using HTML5, CSS3, JavaScript, and Liquid (Shopifys templating language).

Ensure accessibility standards (WCAG 2.1 AA minimum) and cross-browser compatibility.

3.3 Back-End & Integration Development

Integrate Shopify with required back-end systems, third-party tools, and APIs.

Implement pricing sync from the sister website and the channel partner real-time scraping solution.

Configure payment gateways, shipping rules, and tax settings per client specifications.

Integrate necessary Shopify apps or custom development as required.

3.4 WordPress Maintenance (Transition Period)

Maintain and support the existing WordPress site during the transition to keep it operational until Shopify go-live.

Extract and migrate content accurately from WordPress to the new Shopify environment.

3.5 Testing & QA

Conduct comprehensive testing across features, functionality, user flows, payment processing, and security.

Perform cross-device and cross-browser QA (desktop, tablet, mobile).

Run performance testing and optimization (Core Web Vitals, page speed).

Resolve all identified bugs and issues prior to launch.

3.6 Launch & Handover

Coordinate domain migration, DNS, SSL, and go-live activities.

Deliver a fully launch-ready site requiring minimal rework from the client team.

Provide documentation covering architecture, integrations, and maintenance guidelines.

Offer a defined post-launch support window for issue resolution.

4. Job Specification Required Qualifications

4.1 Experience

812+ years of professional web development experience, preferably in an agency or product company setting.

5+ years of hands-on Shopify development including theme customization, Liquid templating, and Shopify APIs.

5+ years of WordPress development including custom themes, plugins, and WooCommerce.

Proven track record of end-to-end eCommerce project delivery from scoping through launch.

Experience working independently with senior stakeholders under limited day-to-day oversight.

4.2 Technical Skills Must-Have

Shopify: Theme development (Liquid, Sections, Blocks), Shopify CLI, Storefront API, Admin API

WordPress: Theme & plugin development, WooCommerce, REST API, custom post types

Front-End: HTML5, CSS3, JavaScript (ES6+), jQuery, Bootstrap / Tailwind CSS

Back-End: PHP, MySQL

APIs & Integrations: REST APIs, webhooks, third-party app integration

Performance Optimization: Core Web Vitals, lazy loading, image optimization, CDN configuration

SEO: On-page optimization, structured data, URL management, redirect handling during migration

Security: SSL/TLS, HTTPS, input validation, platform security best practices

Version Control: Git (GitHub / GitLab / Bitbucket)

Hosting & Infrastructure: Domain management, DNS, server/hosting environment configuration

4.3 Technical Skills Nice-to-Have

Web scraping technologies (Python, Puppeteer, Playwright, or similar) for channel partner pricing integration

Shopify Plus experience (Scripts, Flow, B2B, checkout customization)

Experience with Magento, WooCommerce, or other eCommerce platforms

Google Analytics 4, Google Tag Manager, and conversion tracking setup

Headless commerce concepts or Shopify Hydrogen experience

4.4 Soft Skills & Work Style

Highly self-directed: able to deliver a launch-ready site with minimal guidance from the client team.

Strong communicator: provides proactive updates, flags risks early, and aligns on decisions.

Detail-oriented: consistently delivers technically sound, high-quality output.

Problem-solver: identifies solutions independently and escalates only when genuinely required.

Comfortable working in international, cross-cultural project environments.

Excellent written and spoken English communication skills.

5. Future Scope Phase II (Anticipated)

While not part of the current engagement, the following are anticipated in a subsequent phase. The selected developer will be given preferential consideration for continuity:

Product catalog expansion with new SKUs, categories, and collections

Content enhancements: copy updates, imagery refresh, and multimedia additions

Additional channel integrations and marketplace connectivity

Advanced analytics and conversion rate optimization (CRO) initiatives

Potential internationalization and multi-currency support

6. Success Criteria

The engagement will be considered successful when the following outcomes are met:

A fully functional Shopify storefront is live, replacing the existing WordPress site

All existing content has been migrated and displays correctly on the new platform

MSRP pricing from the sister site is accurately reflected across product pages

Channel partner pricing displays correctly in real time on relevant PDPs

Payment and shipping configurations are operational and aligned with client specifications

The site achieves Good Core Web Vitals scores on both mobile and desktop

The client team requires no significant rework or major corrections post-handover

Full documentation is delivered covering all integrations, configurations, and maintenance guidance

7. Important Notes for Applicants

This project requires a developer capable of taking full ownership and delivering independently. The client team will provide direction on nomenclature, branding, and pricing sources but cannot offer day-to-day technical guidance. Candidates must demonstrate prior experience with comparable full-scope Shopify projects and be prepared to present a portfolio or case studies during the selection process.