Search Engine Optimization Specialist

Qualifications

58+ years in SEO, preferably in B2B, SaaS, or consulting environments

Proven experience in driving measurable pipeline or revenue via SEO

Strong hands-on experience across:

Technical SEO

On-page & off-page SEO

Content strategy

Experience with AI-assisted SEO workflows and automation tools

Familiarity with programmatic SEO and large-scale content systems

Experience with cloud platforms or automation frameworks is a plus

Youll work on:

Cutting-edge AI + SEO convergence (programmatic, Agentic workflows)

High-impact global campaigns across North America and Europe

A culture that values ownership, speed, and intellectual curiosity

Requirements

Key Responsibilities

1. SEO Strategy & Revenue Alignment

Build and execute a global SEO strategy aligned to a $35M revenue pipeline target (2026)

Identify high-intent keyword clusters across services, solutions, and migration-led growth pages

Own organic contribution to pipeline, not just traffic metrics

2. Core SEO Execution (Foundational Excellence)

This is where consistency beats cleverness.

Conduct comprehensive keyword research (short-tail, long-tail, intent-driven clustering)

Perform on-page optimization:

Meta titles, descriptions, headers

Keyword placement and semantic optimization

Content structure and readability

Manage technical SEO hygiene:

Crawl ability, indexing, XML sitemaps, robots.txt

Core Web Vitals and page speed optimization

Fixing broken links, redirects, canonical issues

Execute internal linking strategies to improve authority flow and discover-ability

Perform regular SEO audits and implement fixes proactively

Monitor rankings, traffic, and engagement metrics using SEO tools

3. AI-Driven & Programmatic SEO

Design and deploy programmatic SEO frameworks using AI workflows

Implement SEO GEO scripting using Claude Code or equivalent tools to scale content and optimization

Build systems for high-volume page generation with quality control

4. Automation & Cloud-Driven SEO Operations

Leverage cloud automation to streamline SEO workflows (audits, reporting, publishing)

Build repeatable pipelines for:

Content production

Internal linking

Technical SEO checks

Focus on efficiency and scale over manual execution

5. Content Strategy & Optimization

Partner with content teams to develop SEO-driven content calendars

Optimize existing content for:

Improved rankings

Higher engagement and conversions

Ensure alignment with search intent across the funnel (TOFU, MOFU, BOFU)

Drive content refresh and pruning strategies

6. Experimentation at Scale

Run small-scale SEO experiments rapidly, then scale winning strategies

Test:

Content formats

SERP features

AI-generated vs human-assisted content

Establish a continuous optimization loop

7. Authority Building & Link Growth Engine

Own and scale:

Link insertions

Guest posting programs

Link exchanges and partnerships

Conduct backlink audits and disavow toxic links where necessary

Manage and grow inbound requests for collaborations and paid placements

Build a sustainable backlink acquisition engine that compounds over time

8. Global Brand Expansion

Strengthen Kanerikas search visibility in the U.S. and Europe

Localize and optimize content for regional search behavior and intent

Position Kanerika as a thought leader in data, AI, and analytics

9. Analytics, Reporting & Insights

Track and report on:

Organic traffic

Keyword rankings

Conversion rates and pipeline contribution

Use tools like:

Google Analytics

Google Search Console

SEO platforms (Ahrefs, SEMrush, etc.)

Translate data into actionable insights and strategy adjustments

10. Team Leadership & Mentorship

Mentor and coach junior SEO resources

Establish SOPs and quality benchmarks

Operate as a hands-on leader (player-coach mindset)

11. Thought Leadership & Continuous Learning

Stay ahead by actively following SEO and AI thought leaders

Bring in new ideas from:

AI search evolution

Algorithm shifts

Emerging tooling ecosystems

What Were Looking For

Someone who respects the basicsbut doesnt stop there.

Meticulous with fundamentals, but always thinking ahead

Experimental and data-driven

Industrious and execution-focused

Able to balance precision with speed

Comfortable operating in a world where SEO is rapidly evolving with AI