Search Engine Optimization Specialist

Experience: 2+ Years

Job Overview

We are looking for a results-driven SEO Specialist with hands-on experience in On-Page and Off-Page SEO for eCommerce websites. The ideal candidate should have strong execution skills, a data-driven mindset, and experience improving organic rankings, traffic, and conversions in competitive markets.

Key Responsibilities

• On-Page SEO Optimize product pages, category pages, and landing pages for search engines
• Perform keyword research focused on commercial and transactional keywords
• Optimize meta titles, descriptions, headings, URLs, internal linking, and schema
• Improve site structure, crawlability, and indexation
• Work closely with content and development teams for SEO implementation
• Monitor Core Web Vitals and on-page performance metrics
• Off-Page SEO Plan and execute high-quality link-building strategies
• Outreach for guest posts, niche edits, and brand mentions
• Analyze backlink profiles and disavow toxic links
• Manage citations and listings (if applicable)
• Track competitors backlink and SEO strategies

eCommerce SEO Focus AreasProduct & category page optimization

• Faceted navigation and duplicate content handling
• Schema for products, reviews, pricing, and availability
• SEO for large catalogs and dynamic URLs
• Conversion-focused SEO improvements

Tools & Skills RequiredStrong knowledge of Google Search Console, Google Analytics (GA4)

• Experience with Ahrefs / SEMrush / Moz
• Working knowledge of Screaming Frog
• Understanding of HTML, CSS (basic level)
• Knowledge of Core Web Vitals & page speed optimization
• Familiarity with CMS platforms (Shopify / WooCommerce / BigCommerce preferred)

Required Qualifications 2+ years of proven SEO experience (On-Page + Off-Page)

• Mandatory experience in eCommerce SEO
• Ability to work independently in a remote environment
• Comfortable working in US time zones
• Strong analytical and reporting skills