Search Engine Optimization Manager

IBT Institute Pvt. Ltd. is Indias leading institute for coaching aspirants of banking, SSC, and competitive exams. Since its inception in 2009 in Jalandhar, Punjab, the institute has expanded its network to over 100 branches across India and supported more than 8,000 successful selections in banks and government sectors last year. With experienced faculty, advanced learning resources like mock tests, and a centralized ERP system, IBT is committed to student success. Renowned for its focus on building strong fundamentals, IBT ensures students are fully prepared to achieve their goals through personalized instruction and expert guidance from an accomplished team.

IBT Institute Pvt. Ltd. is hiring a full-time Search Engine Optimization (SEO) Manager for its Delhi location. The SEO Manager will be responsible for conducting website audits, performing keyword research, managing SEO campaigns, monitoring web performance, and developing strategies for improving the institutes online presence. Responsibilities will include implementing effective link-building techniques, analyzing data to inform decision-making, and collaborating with the marketing team to improve overall search engine rankings. This role is on-site and requires proactive involvement in digital performance optimization for the organization.

• Experience with SEO Audits and Keyword Research to evaluate and improve website performance.
• Proficiency in Link Building techniques and developing strategies to enhance online authority.
• Skilled in Web Analytics to monitor and optimize website traffic and conversions.
• Understanding of Marketing principles and the ability to integrate SEO strategies with broader marketing initiatives.
• Strong analytical and problem-solving skills with a detail-oriented mindset.
• Knowledge of SEO tools such as Google Analytics, Ahrefs, SEMrush, or similar platforms is a plus.
• Proven experience improving website rankings and driving organic traffic.
• Bachelors degree in Digital Marketing, Computer Science, or a related field is preferred.