PPC

We're hiring for PPC Executive with Infojini

Company: Infojini Consulting Pvt. Ltd.

Position: PPC Executive

Experience: 36 Years

Location: Noida - Onsite

Employment Type: Full-Time

Job Overview

Infojini is looking for a highly skilled and performance-driven PPC Executive with strong experience in Google Ads and international campaign management, specifically for IT Services and SaaS-based lead generation in the US market. The ideal candidate should possess excellent technical knowledge of PPC ecosystems, campaign planning, execution strategies, and AI-enabled marketing tools.

Key Responsibilities

• Plan, execute, monitor, and optimize PPC campaigns across Google Ads platforms.
• Manage end-to-end campaign frameworks, from strategy planning to execution and reporting.
• Drive in-house lead generation campaigns for IT Services and SaaS offerings targeting the US market.
• Create high-performing paid campaigns focused on lead acquisition and conversion optimization.
• Conduct keyword research, competitor analysis, audience targeting, and ad copy optimization.
• Analyze campaign performance metrics and prepare detailed reports with actionable insights.
• Utilize AI-based tools and automation platforms for campaign optimization and performance tracking.
• Coordinate with internal marketing and sales teams to align campaign goals with business objectives.
• Ensure maximum ROI, CTR improvement, quality score enhancement, and cost optimization.

Required Skills & Qualifications

• Strong hands-on experience in Google Ads and PPC campaign management.
• Experience handling international campaigns, preferably for the US market.
• Proven expertise in executing lead generation campaigns for IT Services and SaaS domains.
• Good understanding of campaign ecosystems, bidding strategies, audience segmentation, and analytics.
• Technically sound with knowledge of AI-enabled marketing and campaign automation tools.
• Experience with tools such as Google Analytics, SEMrush, Ahrefs, HubSpot, or similar platforms.
• Strong analytical, problem-solving, and reporting skills.
• Excellent communication and coordination abilities.

Preferred Candidate Profile

• Stable career background with consistent experience in PPC and digital marketing.
• Self-motivated, result-oriented, and capable of independently managing campaigns.
• Ability to work in a fast-paced and target-driven environment.

Why Join Infojini?

• Opportunity to work with global clients and international campaigns.
• Exposure to advanced AI-driven marketing tools and strategies.
• Collaborative and growth-oriented work environment.
• Career advancement opportunities within a growing organization.

Intrested candidates share their updated resume to durgadevi.karpan@infojiniconsulting.com