Manager - Programmatic Buying

About the Company:

Experience: 4 - 6 years

Location: Navi Mumbai

About the Role:

Build digital marketing roadmap & proposals involving DV360 for clients which includes awareness & acquisition campaigns, remarketing campaigns, app installs and Video branding.

Responsibilities:

• Experience of managing App campaigns on DV360 while optimizing for reach/install/conversion.
• Having experience of tracking platforms.
• Creating different tags, floodlights, creating audiences, integrating with 3rd party tracking platforms.
• Perform client account management responsibilities associated with the campaigns.
• Monitor account on a daily basis and come up with new strategies on DV360 to meet the client requirements and deliver the highest performance.
• Communicating with clients /POC to keep the campaign achievements and developments in synch with the predefined goals.
• Planning, execution and delivering programmatic campaigns.
• Branding and performance.