Launched in July 2006, Cleartrip Pvt Ltd., a Flipkart company, has emerged as India's

fastest-growing online travel technology company. In April 2021, Flipkart acquired a

majority stake in Cleartrip. Cleartrip recently emerged as the no. 2 OTA player as per a

study by VIDEC. With an aggressive plan to emerge as a leading innovator in the

industry, Cleartrip is on its way to building a differentiated value proposition for its

customers looking for end-to-end travel solutions. With industry-first offerings including

ClearChoice Plus, ClearChoice Max and Cancel for No Reason', Cleartrip has a clear

vision to provide innovative solutions in the OTA segment. Combining intuitive products

with a customer-centric approach and a wide selection of flights, hotels, buses and

holiday packages, Cleartrip brings a unique selling point to the market, offering its

customers convenience, choice, competitive prices, and premium content.

Manager Buzz Marketing & Social Growth

Role Overview

Cleartrip is looking for someone who can create brand moments people talk about

and scale them through powerful social storytelling.

This role blends:

Cultural activations

Buzz marketing

Social content and growth strategy

You wont just manage content calendars.Youll create energy around the brand

online and on-ground.

Key Responsibilities

1. Create Brand Moments

Conceptualize and execute buzz-worthy campaigns

Identify cultural, travel, and internet moments to plug into

Develop digital-first ideas that can extend into on-ground activations

2. Drive Social Growth

Build and scale Cleartrips social presence across IG and YT

Develop recurring content IPs and distinctive brand codes

Drive organic engagement, shareability, and community growth

3. Activation & Amplification

Translate brand positioning into culturally relevant executions

Ensure every activation is inherently social and shareable

Collaborate with creators to extend campaign reach

Track buzz, earned reach, engagement, and impact

Who You Are

36 years in brand, social, or creative teams of agencies

Have built and scaled your own social handle (strong preference)

Proven experience executing buzz-led campaigns or activations

Deep understanding of internet culture and short-form storytelling

High ownership mindset comfortable taking ideas from concept to execution

Passionate about travel and culture

Manager - Creative Planning