Integrated Media Planner

Role Overview: We are looking for a dynamic and business-oriented Senior Media Planner/Manager with 3 to 5 years of experience in integrated media planning. This is a client-facing role requiring a strong understanding of multi-channel media strategies, including TV, print, outdoor, and digital platforms.

Key Responsibilities:

Develop and execute integrated media plans across TV, print, outdoor, and digital channels

Work closely with clients to understand business objectives and translate them into effective media strategies

Manage end-to-end campaign planning and implementation

Create and present media plans, reports, and strategy decks to clients

Ensure alignment of media strategies with overall brand and marketing goals

Collaborate with internal teams and external partners for seamless execution

Monitor campaign performance and provide actionable insights

Requirements:

3 to 5 years of experience in media planning (preferably with agency background)

Strong understanding of integrated media planning across traditional and digital platforms

Experience in a client-facing/business role

Proficiency in creating clear and impactful presentation decks (planning & implementation)

Basic to strong analytical and strategic thinking skills

Excellent communication and stakeholder management skills

MBA preferred

Preferred Skills:

Exposure to large-scale campaigns and multi-channel execution

Ability to translate data into meaningful insights

Strong attention to detail and ability to manage multiple projects