Graphic Designer

Job Description Senior Graphic Designer (Digital Marketing Agency)

Job Title:

Senior Graphic Designer

Department:

Creative / Design Team

Location:

[Company Location]

Experience Required:

47 Years (Preferred in Digital Marketing / Advertising Agency)

Employment Type:

Full-Time

Job Summary:

We are seeking a highly creative and experienced Senior Graphic Designer to lead and execute innovative visual concepts for digital marketing campaigns. The ideal candidate should have strong expertise in branding, social media creatives, ad designs, motion graphics basics, and campaign execution while ensuring brand consistency across all digital platforms.

The Senior Graphic Designer will collaborate closely with the marketing, content, and performance teams to create engaging visual content that drives audience engagement and business growth.

Key Responsibilities:

Creative Design & Branding

Develop high-quality visual designs for digital marketing campaigns.

Create compelling social media creatives, banners, ad creatives, website graphics, landing page visuals, and email marketing assets.

Ensure brand consistency across all client campaigns and communication materials.

Develop creative concepts aligned with campaign goals and brand identity.

Campaign & Marketing Support

Design creatives for paid ads (Meta, Google, LinkedIn, YouTube, etc.).

Collaborate with content writers and digital marketers to create performance-oriented designs.

Adapt creatives based on platform requirements and audience behavior.

Contribute creative ideas for campaign strategies and seasonal promotions.

Team Collaboration & Leadership

Guide junior designers and review creative outputs.

Coordinate with account managers and clients to understand project requirements.

Manage multiple design projects while meeting deadlines.

Present design concepts and revisions to internal teams and clients.

Video & Motion Graphics (Preferred)

Create basic motion graphics, reels, GIFs, and video editing for social media campaigns.

Support video teams with creative direction and storyboarding.

Quality & Process Management

Maintain design quality and ensure timely project delivery.

Stay updated with the latest design trends, AI design tools, and digital marketing creative strategies.

Optimize workflows for efficient creative production.

Required Skills:

Strong expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign).

Proficiency in Adobe Premiere Pro / After Effects (preferred).

Good understanding of social media marketing and digital advertising creatives.

Strong typography, color theory, layout, and branding skills.

Experience in creating static and motion-based digital assets.

Ability to think creatively and solve design challenges.

Strong communication and time management skills.

Experience handling multiple brands/clients in an agency environment.

Qualification:

Bachelors degree / Diploma in Graphic Design, Visual Communication, Fine Arts, or related field.

Certifications in Graphic Design, UI/UX, Motion Graphics, or Branding are an added advantage.

Preferred Requirements:

Prior experience in a Digital Marketing Agency / Advertising Agency.

Portfolio showcasing social media campaigns, branding, ad creatives, and digital assets.

Understanding of UI basics and website creative requirements.

Knowledge of AI design tools like Canva AI, Adobe Firefly, Midjourney, or similar tools is a plus.

If interested share your updated CV & Portfolio to hr@digitalmantraaz.com

Regards,

Lilly R

7871339717