Google & Meta Ads Expert

Hypronline.com

PPC & Paid Advertising Specialist

Gurgaon On-site 34 Years Experience Google Ads + Meta Indian & International Markets

ABOUT HYPRONLINE

Hypronline.com is a fast-growing digital marketing agency managing performance-led campaigns for clients across India, Singapore, Dubai, and Australia. We're building a world-class paid advertising capability and are looking for a specialist who can own campaigns, chase numbers, and deliver measurable results not someone looking for a comfortable seat.

ABOUT THE ROLE

This is a hands-on, high-ownership role for a performance marketer who lives inside Google Ads and Meta Ads Manager every day. You will run paid campaigns for our clients primarily B2B lead generation across multiple international markets. You'll work directly with senior leadership and will be expected to think, optimise, and report as though every rupee of ad spend is your own.

KEY RESPONSIBILITIES

Campaign management

Plan, build, and manage end-to-end paid campaigns across Google Ads (Search, Display, Shopping, YouTube, PMax) and Meta Ads (Facebook & Instagram)

Manage live campaigns simultaneously across multiple clients in India, Singapore, Dubai, and Australia

Explore and scale additional paid channels where relevant LinkedIn Ads, Bing Ads, and programmatic

Own campaign structure, ad group hierarchy, keyword strategy, and budget pacing from day one

Lead generation & performance

Drive B2B lead generation campaigns with a sharp focus on CPL, CPA, and ROI not just impressions and clicks

Continuously test and refine ad creatives, landing page variants, CTAs, and audience segments

Select and manage bidding strategies (manual CPC, tCPA, tROAS, Max Conversions) based on campaign stage and objective

Work closely with creative and sales teams to improve lead quality and funnel conversion rates

Analytics & optimisation

Set up and maintain conversion tracking via Google Tag Manager, GA4, and Meta Pixel correctly and verifiably

Monitor daily performance data and make rapid, data-backed optimisation decisions without waiting to be prompted

Run structured A/B tests on headlines, creatives, audiences, and landing pages with documented hypotheses and outcomes

Analyse search term reports, auction insights, and audience overlaps to identify inefficiencies and opportunities

Reporting & communication

Prepare weekly and monthly performance reports covering spend, leads, CPL, CPA, ROAS, and lead quality metrics

Present results and strategic recommendations clearly to senior leadership and client stakeholders

Flag budget risks, underperformance, and new opportunities proactively never wait to be asked

Contribute to building Hypronline's paid advertising processes, frameworks, and internal best practices

WHAT WE'RE LOOKING FOR

EXPERIENCE

2-3 years in PPC and paid performance marketing

Agency background strongly preferred

Proven B2B lead generation results numbers, not just claims

Experience running campaigns for India, Singapore, Dubai, Australia, or UK markets

Based in or willing to relocate to Bangalore PLATFORM EXPERTISE

Google Ads Search, Display, PMax, YouTube, Shopping

Meta Ads Manager campaigns, ad sets, creative testing

Google Analytics 4 and Google Tag Manager

Meta Pixel and Conversions API setup

Google Merchant Centre (advantage)

LinkedIn Ads (advantage)

CORE SKILLS

Keyword research and negative keyword discipline

Audience segmentation and lookalike building

Bid strategy selection and budget management

Ad copywriting for performance (not just brand)

Conversion tracking setup and quality assurance

Structured A/B testing methodology and reporting THE RIGHT MINDSET

Performance-obsessed CPL and ROAS feel personal

Highly analytical and comfortable in spreadsheets and dashboards

Fast mover fixes problems before being told to

Multi-client capable context-switching is second nature

Communicates results and business impact, not just activity

NICE TO HAVE

Google Ads certification Search, Display, or Performance Max

Meta Blueprint certification

Experience with reporting tools Looker Studio, Supermetrics, or similar

Familiarity with CRM integrations for lead tracking (HubSpot, Zoho, or Salesforce)

Understanding of landing page best practices and basic conversion rate optimisation principles

Experience with B2B sectors such as SaaS, professional services, real estate, education, or healthcare

WHAT YOU'LL GET

Hands-on ownership of real budgets across international markets the kind of exposure most agencies don't give at this experience level

Direct access to senior leadership your work is seen and your recommendations are acted on

A results-first culture where performance is rewarded, not just seniority or time in seat

The opportunity to help shape Hypronline's paid advertising practice from the ground up

A sharp, high-energy team at our Bangalore office

HOW TO APPLY

Send your resume along with a brief note (23 lines) sharing one campaign result you are genuinely proud of the objective, what you did, and the outcome in numbers to careers@hypronline.com.