Google Ads Specialist

Google Ads & Meta Ads Specialist Paid Media & Performance Marketing

Full-time - 2-4 years exp.

On-site at Nava Wadaj

About Store Transform

Store Transform is a fast-growing IT company delivering end-to-end digital solutions from eCommerce development on Shopify, Magento, and WordPress, to AI-powered performance marketing. We operate as a single integrated partner for brands that want to scale without juggling multiple agencies. If you thrive in a tech-forward, results-obsessed environment, this role was built for you.

Role overview

We're looking for a hands-on, data-driven PPC Expert to lead, optimize, and scale paid campaigns across Google and Meta for high-budget eCommerce and SaaS clients. You will own campaign performance end-to-end from strategy and execution to reporting and stakeholder communication while managing timelines and deliverables across concurrent client accounts.

What you'll do

Strategy & AI-powered campaign execution

Plan and execute paid media strategies across Google Search, Display, Shopping, Performance Max (PMax), YouTube, and remarketing.

Leverage AI-powered tools for predictive bidding, ad copywriting, and creative testing.

Lead paid media activity across Google, Facebook, Instagram, and TikTok.

Performance analysis & optimisation

Analyze campaign performance using GA4 and Meta Events Manager; identify growth drivers and fix conversion leaks.

Run continuous A/B tests on creatives, audiences, and landing pages to improve ROAS, CTR, and CPA.

Manage product feeds, bidding structures, and catalog campaigns for Google Shopping and PMax.

Budget & spend management

Manage multi-client PPC budgets and profitably scale ad spend while protecting ROI and ACoS.

Allocate spend dynamically across channels based on real-time performance signals.

Leverage Amazon Marketing Services (AMS) and other eCommerce ad platforms to grow client sales.

Project management & cross-team collaboration

Manage multiple client campaigns simultaneously owning timelines, priorities, and deliverables across concurrent projects.

Coordinate with creative, UX, and development teams to align ad creatives with landing page experiences.

Use project management tools (e.g. Jira, Trello, or similar) to track campaign milestones and maintain delivery standards.

Reporting & client communication

Produce clear, actionable performance reports via Looker Studio and AI reporting tools.

Translate complex metrics (ROAS, CPA, ACoS, CTR) into strategic insights for clients and senior management.

Communicate proactively with clients managing expectations, presenting results, and driving alignment on strategy.

What we're looking for

Experience

3+ years managing paid search and social campaigns across Google Ads and Meta Business Suite.

Platform expertise

Google Ads (Search, PMax, Shopping, YouTube), Meta Ads Manager, GA4, GTM all hands-on.

Communication

Fluent, professional English written and verbal. Confident presenting strategy and results to clients and stakeholders.

Project management

Proven ability to juggle multiple accounts and deadlines. Comfortable with PM tools and structured workflows.

Analytical mindset

Obsessive focus on KPIs, ROAS, and ROI. Degree in Marketing, Business, or related field preferred.

Bonus skills

TikTok Ads, Snapchat Ads, programmatic advertising, or Amazon AMS experience is a strong plus.

Why join us

Work on high-budget, performance-driven campaigns for scaling eCommerce and SaaS brands.

Be at the cutting edge we actively experiment with the latest AI ad technologies across PMax, GTM, and major eCommerce platforms.

Clear growth path into a Senior or Lead Performance Marketing role as you demonstrate impact.

A collaborative environment where your results are directly visible and valued.

Exposure to cross-functional teams work alongside developers, designers, and strategists under one roof.