Content Creator
Sotrue
4 - 6 years
Alipur
Posted: 05/07/2026
Job Description
We are looking for a passionate and creative Content Creator who gets short-form video.
The hooks, the saves, and everything in between.
This isnt a post for the sake of posting role. Youll own our shortform presence endtoend and help shape content that actually stops the scroll, not just fills the feed.
KEY RESPONSIBILITIES
Ideate, shoot, and edit Reels and YouTube Shorts end-to-end concept to publish. Be the OG creator for the brand.
Turn trends, formats, and audios into content that feels onbrand, not forced
Help define and evolve our brands shortform vibe and visual language (with support from the creative team). Write compelling hooks and captions that drive engagement and saves
Collaborate with the design and marketing teams on campaign-led content
Manage a content calendar and ensure consistent publishing cadence
Analyse performance metrics and iterate based on data
Source UGC inspiration, reference creators, and contribute to content strategy discussions
WHAT WERE LOOKING FOR
24 years of experience in content creation, social media, or a related field
Proficiency with mobile editing tools
Strong sense of visual aesthetics, storytelling, and on-screen energy
You understand how Instagram and YouTube Shorts actually work (algos)
Ability to work fast, adapt quickly, and thrive in a fast-paced environment
An active personal content portfolio or social presence is a strong plus
Should be confident in front of the camera
NICE TO HAVE
Experience with brand or D2C content creation
Basic graphic design skills (Canva, Adobe Express)
Plugged into Indias creator / influencer ecosystem
WHAT YOULL GET
Creative freedom to experiment and build your own style which matches the brand vision
An opportunity to work with one of the fastest-growing beauty brands
Exposure to brand strategy, growth marketing, and cross-functional collaboration
Do add your folio/work/personal Instagram link to your resume before applying.
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