Test Your Business Idea with an MVP Using Wix: A Step-by-Step Guide

Unlocking the secret to testing your business idea, I'm sharing my step-by-step process for building an MVP website using Wix, and how to validate demand for your product before investing time and resources.

  • 1. The video is about testing a business idea before making major life decisions, using the example of creating a course for people who want to become YouTube managers.
  • 2. The speaker emphasizes the importance of verifying demand and product-market fit before investing time and money in an idea.
  • 3. She shares her personal experience of failing to test demand with her first business, which resulted in wasted resources.
  • 4. The speaker introduces Wix as the platform that will be used to build a minimum viable product (MVP) for testing the YouTube manager course idea.
  • 5. An MVP is not the final product but a tool to test the idea; it should be simple and not cause attachment, as it will likely undergo changes.
  • 6. The speaker starts by logging into Wix and creating an online store, choosing a book template for the course landing page due to its layout and colors.
  • 7. She reminds viewers to focus on testing demand rather than getting caught up in personalizing or perfecting the MVP.
  • 8. The speaker then explains her story and the problem she aims to solve – high demand for YouTube managers with no courses available.
  • 9. She adds a picture, social proof (YouTube buttons), and a product called "YouTube Channel Manager Course" with relevant information and pricing.
  • 10. Discounts or sales can be added to incentivize early buyers if needed, and testimonials from users should ideally be included for credibility.
  • 11. The speaker suggests testing the idea first with friends before launching it to a wider audience, making sure everything works correctly before promoting the website.
  • 12. When creating an MVP or website, it's important to research competitors, learn from them, and identify a specific target group for the product.
  • 13. For this particular course, the speaker focuses on experts who run their businesses and aim to build a core audience rather than catering to every YouTuber.
  • 14. After finalizing the website, it's time to hit "Publish" and connect a branded domain (if available) for testing purposes.
  • 15. Wix is recommended as an excellent platform for creating websites due to its versatility and ease of use.
  • 16. Once the MVP is live, the focus can shift toward marketing, allowing for product upgrades and enhancements over time.
  • 17. The speaker briefly mentions other businesses she has started, some of which have failed, emphasizing her experience in testing ideas and learning from mistakes.
  • 18. She encourages viewers to provide feedback on her YouTube manager course idea in the comments section below.
  • 19. The speaker shares that her Russian version of the course is successful and considers creating an English version for English-speaking managers and YouTubers.
  • 20. The importance of testing demand, verifying product-market fit, and learning from mistakes are recurring themes throughout the video.
  • 21. The speaker encourages viewers to take action by using a link in the description to start their own MVP or solve a problem with their idea.
  • 22. She also highlights the benefits of using platforms like Wix for creating websites and focusing on marketing efforts instead of technical aspects.
  • 23. The video ends with a call-to-action, asking viewers for feedback on her YouTube manager course idea and thanking them for watching.
  • 24. Overall, the video provides valuable insights into testing business ideas, using MVPs, and understanding the importance of demand and product-market fit.

Source: Silicon Valley Girl via YouTube

❓ What do you think? What are your thoughts on the ideas shared in this video? Feel free to share your thoughts in the comments!