From Facebook & Uber Alum to Web3 Pioneer: Embracing a New Paradigm of Ownership Economy

As a serial entrepreneur with a passion for building innovative companies, I've had my fair share of twists and turns - from founding Morelabs to exploring blockchain and Web3, and now leading Wrapper to make decentralized applications more accessible to everyone.

1. Sisun Lee is a former product manager at Facebook, Uber, and Tesla.
2. He founded Morelabs in 2017 but had to pivot the company due to COVID-19's impact.
3. After leaving day-to-day operations at Morelabs, Sisun found himself with lots of free time and began exploring his interests.
4. One of these interests was nuclear energy and climate change, which he discovered through extensive reading.
5. He realized that what gave him the most energy was being around ambitious and passionate people, or "trailblazers."
6. These trailblazers were frequently talking about crypto and web3, leading Sisun to explore those topics further.
7. Two things made him fall in love with crypto: its unique mentality of building without a clear end goal and the speed at which crypto communities merge.
8. Crypto's network effects and token issuance create strong incentives for users to join and remain active, solving the initial chicken-and-egg problem.
9. Sisun sees the shift towards an ownership economy in web3 as a major cultural shift and potentially his most significant career opportunity.
10. He first learned about crypto when many others were getting into it (2017), but he initially dismissed it as unimportant.
11. When founding Wrapper, Sisun aimed to make web3 accessible for everyone due to the difficulty he experienced entering the space himself.
12. Wrapper handles key management and aims to simplify user interfaces so that users don't need to understand the underlying blockchain technology.
13. Historical trends show rapid consumer adoption of technology, suggesting web3 could become mainstream faster than anticipated.
14. The goal for Wrapper is to make blockchain applications indistinguishable from non-blockchain applications in terms of user experience.
15. High-risk projects can lead to high rewards, and Sisun believes that building something ambitious will attract like-minded people.
16. Entrepreneurship involves solving problems that haven't been fully addressed before.
17. Great achievements are made by those who persevere through failure, learning, and iteration.
18. Successful entrepreneurs don't always know how to do something when they start but learn along the way.
19. Sisun wants to work on a project that is deliberate and ambitious, with high upside potential if successful.
20. Building a company can serve as an effective vehicle for attracting talented, ambitious individuals.
21. The shift towards web3 represents a major cultural shift and has the potential to change people's lives significantly.
22. Wrapper aims to simplify the user experience by eliminating unnecessary steps in accessing decentralized applications.
23. Sisun believes that high-risk projects, while difficult, can provide substantial rewards if successful.
24. The mindset of taking risks and pursuing ambitious goals is crucial for entrepreneurs looking to make a significant impact in their field.

Source: EO via YouTube

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